The creation of a certification program indeed yields a bounty of benefits for your association, including a new revenue stream, an enhanced member experience, and greater brand equity as your body of knowledge advances. However, to have a successful program, attention must be paid to many nuances.
In a guest post by Visit Salt Lake, Tyson Lybbert goes in-depth on lessons learned and the steps the city has taken to move ahead safely for meetings and events.
In our most recent webinar, Revenue Retention with Virtual Events, event professionals from Meeting Expectations shared advice and lessons learned to help other associations navigate the transition to an online model.
In late May, Lisa Neylon flew from Chicago’s O’Hare International Airport to San Diego, CA to visit two resorts. Why? The coronavirus pandemic has rightfully ceased much of the meetings and events industry for the past three months. Now, as places across the country re-open, it was time for her to embark on a travel experience – from beginning to end – and share the process and with our clients and community.
In late May, Lisa Neylon flew from Chicago’s O’Hare International Airport to San Diego, CA to visit two resorts. Why? The coronavirus pandemic has rightfully ceased much of the meetings and events industry for the past three months. Now, as places across the country re-open, it was time for her to embark on a travel experience – from beginning to end – and share the process and with our clients and community.
In the second of our series of guest posts, Daren Kingi, senior vice president of sales for Visit Indy, shares how the Indianapolis CVB has pivoted to position the area for success.
