At this year’s PCMA Convening Leaders conference, Meeting Expectations’ Senior Vice President Christine Hilgert, CMP led a discussion on how to “Amplify Your Event Design by Taking Cues from City Planning” on January 9 in Nashville.
Using the keys to city planning, Christine’s topic linked event design planning through the lens of a city planner. Attendees at PCMA Convening Leaders analyzed and created new models to plan their next event, formulated elements described to enhance their program design to re-energize engagement and co-create a draft journey to report on their newly created conference city.
If you are looking for event design inspiration and revitalization, it’s time to broaden your scope to outside the industry.