Strategy Shift: Providing Value Virtually

Strategy Shift: Providing Value Virtually

The coronavirus pandemic has caused many corporations and associations to make tough decisions about their conferences and events. Instead of canceling the entire event, we quickly found a way to provide value to the organization and its members by pivoting to a series of live, open-to-all webinars.

From Bare Bones to Branding Magic

From Bare Bones to Branding Magic

Learn how a well-balanced marketing and branding strategy led to a polished new look for the Digital Orthopaedics Conference and Regenerative Orthopedics Conference (DOCSF/ROCSF).